Discover how Tervis transformed its drikware customization and personalization experience by integrating Picsart.io’s API tools. By embedding AI-powered editing directly into its platform, Tervis not just met customer expectations, but exceed them.
growth in orders
customer satisfaction
brand leadership
"Our customers often upload meaningful photos—family snapshots, vacation pictures, memories with friends. Picsart has allowed us to take personalization to the next level and ensures those moments look beautiful on the finished product. It’s helped us not just meet customer expectations, but exceed them."
Customers love personalizing drinkware, but clunky editors, fragmented workflows, and low‑quality uploads often turn special photos into mediocre prints. What if the process were effortless—and every image looked great? Here’s how Tervis, a trusted American brand for 80+ years, elevated drinkware customization with Picsart’s creative API solutions to deliver a simple, high‑quality design experience.
For over 80 years, Tervis has been a trusted American brand for drinkware, known for quality, durability, and innovation. The company designs and manufactures insulated tumblers, mugs, and dinnerware that seamlessly fit into everyday life.
With thousands of designs and the option to fully customize, Tervis has become a household name that helps families and friends create memories around shared moments.
“Our products are about more than just drinkware,” said Amanda Pasko, Ecommerce Director at Tervis. “They’re about creating connections and celebrating occasions big and small.”
Before partnering with Picsart, Tervis struggled with its customization experience. Customers wanted to upload and personalize their drinkware, but editing features were limited and clunky.
As Amanda explained, “Any editing options required heavy development or piecing together multiple tools, which slowed us down and didn’t deliver the seamless experience our customers expect.”
Tervis evaluated multiple providers but ultimately chose Picsart’s APIs and SDKs because of:
“Picsart gave us the best of both worlds,” said Amanda. “It was powerful enough to elevate our customization tool, but also easy for our team to implement quickly.”
Integrating Picsart into the Tervis customization platform took about one week, the fastest part of their overall redesign.
The standout feature has been photo enhancement, which transforms lower-quality, sentimental images into clear, sharp designs that uphold Tervis’s craftsmanship standards.
“Our customers often upload meaningful photos—family snapshots, vacation pictures, memories with friends,” Amanda said. “Picsart ensures those moments look beautiful on the finished product.”
In addition to Picsart’s image Upscale feature, the Tervis customizer also offers Remove Background, Photo Filters, and Background Replacement tools. Each service uses a token-based, pay-as-you-go model designed to scale cost-effectively as your business grows.
Since launching the new customization experience powered by Picsart, Tervis has seen:
“Picsart has allowed us to take personalization to the next level,” Amanda shared. “It’s helped us not just meet customer expectations, but exceed them.”
👉 Explore the Picsart APIs through the Tervis Customizer: tervis.com/create
